15-A

Customer 1:
The price of my product mattered very much to them because they are already paying for a parking decal so if they were to have to pay an additional charge for this service they would not participate in it.
If the product morphed with the decal system already set then this customer would use the product.
This product would be something that would be bought like the decal system online or at the transit office on campus which the customer thought was a good thing so that customers do not have to change where they are going to buy this product.

Customer 2:
The price also was important for this customer because parking is already expensive on campus and if this added to it they would not want anything to do with it.
The quality of the service was also an issue for this customer whether it would actually work with the amount of students that go to this school and would it work efficiently was a question that came up.
I introduced the customer how an app could also help with this system and they thought the app would simply be a feature but wouldn't add any efficiency to the product because it is all based on how fast the system can park a car and make it back for the next car.

Customer 3:
Like all the other interviews the product was the biggest issue for this customer as well because he has already payed 160$ for a decal for the semester and if this requires additional cost than they would not buy it.
I told him about the product and how it would work and the customer thought it was a good idea and that the quality of adding this app that could reveal who was driving your car and where it was parked was a great addition to integrate our phones into the product, plus he said it most likely will save time because we will know where the car is already.


Reflection:
In conclusion the main problem that this product will have will be to replace or to consume the decal product so that students are not paying for both they are paying for one or the other. If the system is too expensive nobody will want it and they will be stuck with the same problem they are having now. Efficiency is the next step to making sure this product works, the customers that I interviewed were most concern with whether this would be more efficient than parking far away and using the bus system to get to class.

Comments

  1. Nazil Ahmed UFOctober 20, 2019 at 11:34 PM

    Hey Alex, I thought the feedback that you received showed just what was the most important aspect for the customer for your product, as college students will only try to buy things whenever they can get it at the cheapest price they can get it at, so that will be an important aspect to tackle. Like the first customer said, it would be a good idea to look into implementing it with decal system at UF, to attract those customers to your product.

    ReplyDelete
  2. Duffey AndersonOctober 21, 2019 at 8:31 AM

    Hi Alex,

    Gret interviews, it seems like you covered a lot of detail in them. I thought the most interesting aspect the interviews brought up was the segment of students who already bought a parking decal and did not want to pay an additional fee on top of that. Parking decals can be pricey at UF so I can see their predicament.

    ReplyDelete

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